Shudu and Lil Miquela, fashion digital supermodels

  • Shudu the digital fashion supermodel
Virtual supermodels, unreally perfect
 

The modelling industry has often come under fire for unrealistic body image portrayal with aspiring models going to drastic lengths to achieve utopian standards. It would seem, however, that success doesn't actually require a perfect body after all, in fact it doesn't even require a body! Because, in the age of technology, digital supermodels are taking the fashion world by storm. Indeed, virtual models like Shudu and Lil Miquela boast an increasing number of followers in social media and also contracts with exclusive leader companies.